Made to Stick is a great book for anyone who wants to communicate better. Especially apt for bloggers who want to get read. Or speakers who want to be remembered. The authors explore how to craft a message that stays with your audience. Highly recommended.
Entries from April 2007
A book review: Made to Stick: Why Some Ideas Survive and Others Die
April 4th, 2007 by Lee Mason, The Masters Realty Group LLC ;
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Tags: Books · RE Marketing